According to Google Trends Data, the Unicorn has been rising steadily in popularity since 2015. The popularity hit a recent peak when Starbucks launched their Unicorn Frappuccino which saw the Google Search ranking spike whilst the drink was available, but the trend still seems to be gaining traction.
There has been a flood of unicorn themed everything across social media, and by everything I mean everything. From toys, to make up, clothing, food, recipes, home décor and even unicorn poop (of the slime variety) – if you want some unicorn glitter sparkle in your life you can definitely have it!
Watch how to make unicorn slime below:
We recently wrote a blog on the slime craze that has been sweeping the globe, but the stats on unicorns suggest that this could be even bigger! Instagram has amassed over 5 million posts tagged with the word “Unicorn” and Pinterest is bursting with ideas on how to bring some unicorn magic into your life!
So with all of this buzz around these mythical beasts, a number of people have been trying to explain why unicorns are so popular all of a sudden. Some believe it could be linked to a childhood memory, whilst others have suggested that the unicorn craze is nothing new. The earliest written reference to unicorns dates back to around the 4th century, the only difference is now with social media - we’ve just found a different way of showing it!
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