Retro toys have been growing in popularity, and the trend seems to be here to stay. It’s easy to see why. Not only are they bright, shiny and colourful products that catch a child’s eye. They are easy to pick up and instantly begin playing with. They give an immediate response and feel nice to touch and hold.
The appeal goes further still. Retro toys have strong parent appeal and can switch on positive ‘reasons to buy’, thanks to nostalgia and an instinctive trust in their value. From a developmental perspective, these simple, traditional toys encourage imaginative and inquisitive play, as well as developing fine motor skills and an understanding of cause and effect.
Our range of retro products includes wooden, tin and traditional toys, all of which are selected for their developmental value and customer appeal. To see our range, request a brochure.
Increase basket value with impulse toys & display solutions
On the run up to Christmas it is important not to overlook the incremental value of impulse pocket money sales.
Awesome New Arrivals Launching at Autumn Fair 2018
Keycraft are showcasing their newest pocket money toy arrivals at the Autumn Fair this weekend at the NEC, Birmingham.
Tips on boosting retail sales for back to school 2018
What are Keycraft's top digital tips for standing out from the retail crowd this back to school season? Read on to learn more.