News & Insights

Keeping abreast of innovative thinking and industry news gives us the competitive edge. Here are some interesting finds we’d like to share…

5 ways to boost impulse toy sales and profits

5 ways to boost impulse toy sales and profits

Learn how you can drive more impulse sales of toys and gifts to increase profits in your retail store.

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Keycraft expand wholesale operations in Australia

Keycraft expand wholesale operations in Australia

We are delighted to announce that Keycraft Australia is moving to upgraded warehouse facilities at the end of July 2021.

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New Pop-Pop Tubes: Infinite ways for fidgeting fun

New Pop-Pop Tubes: Infinite ways for fidgeting fun

Introducing NEW Pop-Pop Tubes - a highly satisfying popping fidget toy to stimulate the senses.

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PEEK-A-POM & SNOOZEES - Reversible plush animals by Keycraft

PEEK-A-POM & SNOOZEES - Reversible plush animals by Keycraft

Flip these collectible plush animals to reveal the surprise pet or flip its mood!

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Top 10 Pocket Money Fidget Toys & Sensory Delights for 2021

Top 10 Pocket Money Fidget Toys & Sensory Delights for 2021

Looking for the best wholesale fidget toys and sensory delights? Check out our top picks for 2021.

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Keycraft release new Living Nature baby animal soft toys

Keycraft release new Living Nature baby animal soft toys

Living Nature Babies are the perfect plush gift for all occasions. Available exclusively from Keycraft wholesalers.

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Keycraft's Spring/Summer 2021 catalogue has just landed!

Keycraft's Spring/Summer 2021 catalogue has just landed!

Feast your eyes upon our hot new arrivals, perfect pocket money toys and delights to boost incremental sales.

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Living Nature Spring/Summer Soft Toy 2021 Collection

Living Nature Spring/Summer Soft Toy 2021 Collection

Keycraft welcome 10 new soft toy animals to the Living Nature range.

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Keycraft launch drive to onboard resellers of soft toy brand

Keycraft launch drive to onboard resellers of soft toy brand

Keycraft is looking for resellers interested in boosting sales - could you be the perfect partner?

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Find the perfect gifting product with Living Nature

Find the perfect gifting product with Living Nature

Even if you are closed this month due to the lockdown how will you make the most of December? Stock Living Nature in-store and online!

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Keycraft COVID-19 November Update

Keycraft COVID-19 November Update

Read an update from the Keycraft directors on operations in November 2020.

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Living Nature partner with Macmillan Publishers for giveaway

Living Nature partner with Macmillan Publishers for giveaway

We are delighted to announce that Living Nature has partnered with Macmillan Children's Books to celebrate the launch of their new book Counting Creatures.

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