News & Insights

Keeping abreast of innovative thinking and industry news gives us the competitive edge. Here are some interesting finds we’d like to share…

Keycraft Australia welcomes new business development manager t...

Keycraft Australia welcomes new business development manager t...

Keycraft are pleased to announce the appointment of Craig Shirtcliff as Business Development Manager.

  • Corporate
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Keycraft America strengthens its team for 2019

Keycraft America strengthens its team for 2019

Steve joins the team bringing over 25 years' experience in leadership in the toy industry.

  • Corporate
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Keycraft continues growth with two new showrooms

Keycraft continues growth with two new showrooms

Pocket money toy wholesaler Keycraft has announced the launch of two new showrooms in the UK.

  • Corporate
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Keycraft to launch two new brands at the Toy Fair London 2019

Keycraft to launch two new brands at the Toy Fair London 2019

Keycraft MD Doug Cowie gives an insight into what to expect from the pocket money experts at the Toy Fair 2019.

  • Corporate
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Toy Industry Trade Shows 2019

Toy Industry Trade Shows 2019

Catch up with the Keycraft team at upcoming global toy industry trade events throughout 2019.

  • Corporate
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Increase basket value with impulse toys & display solutions

Increase basket value with impulse toys & display solutions

On the run up to Christmas it is important not to overlook the incremental value of impulse pocket money sales.

  • Retail Insight
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Awesome New Arrivals Launching at Autumn Fair 2018

Awesome New Arrivals Launching at Autumn Fair 2018

Keycraft are showcasing their newest pocket money toy arrivals at the Autumn Fair this weekend at the NEC, Birmingham.

  • Product News
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Tips on boosting retail sales for back to school 2018

Tips on boosting retail sales for back to school 2018

What are Keycraft's top digital tips for standing out from the retail crowd this back to school season? Read on to learn more.

  • Retail Insight
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Get ready for back to school with... GOGOPO!

Get ready for back to school with... GOGOPO!

Looking for eye-catching school supplies to fly off your shelves this summer? Check out GOGOPO wholesale stationery!

  • Product News
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Why should retailers use seasonal events to increase footfall...

Why should retailers use seasonal events to increase footfall...

Find out why small to medium retailers and family attractions should use seasonal events to increase footfall and profit.

  • Retail Insight
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Keycraft reveal new headquarters as key part of global expansion

Keycraft reveal new headquarters as key part of global expansion

It has been an exciting few months here at Keycraft as the final touches to our new HQ in Peterhead, Scotland, have been put into place.

  • Corporate
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Delight Children with Dino-Terrific Pocket Money Toys

Delight Children with Dino-Terrific Pocket Money Toys

Keycraft has a wide selection of dinosaur themed wholesale toys, perfect for impulse sales.

  • Product News
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